Concrete problem
Interest generated by content needed a clear path into an organised waitlist and confirmation flow.
CASE STUDY · Lead capture, conversion funnel and email automation
Turn interest into a waiting list.
A landing page, custom registration form and automated email confirmation for a waitlist.
Project overview
Explore the project’s structure, implementation and delivered work.
Interest generated by content needed a clear path into an organised waitlist and confirmation flow.
Implemented the landing page, custom form, WordPress lead storage, email marketing list and tag, confirmation email, internal notification, controlled redirect, consent flow, unsubscribe and anti-spam safeguards.
Waitlist funnel with landing page, form, email marketing connection, confirmation and unsubscribe flow.
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