Context
The report covers 30 days and shows totals for 38 campaigns. The measured result is Website purchases, not page views or messages.
Meta Ads · E-commerce
Reported purchases, beyond engagement.
151 website purchases appear in the Meta Ads report total, alongside spend and the average cost per purchase.
29 May–27 June 2026
Anonymised report · Metrics are those displayed by the platform. The reporting period and interpretation limits are stated below.
- reported website purchases
- 151
- average cost / purchase
- 29.18 lei
- ad spend
- 4,406.79 lei
What the report shows
The report shows product campaigns, budgets and cost per result. The total includes campaigns with reported purchases and those without attributed purchases in the period.
What it means for business
The average cost comes from the period total: 29.18 lei per reported purchase. A cheaper individual campaign is not presented as the overall account result.
How to interpret the results
Purchases are attributed by Meta according to the account settings. Order value, margins, returns and collected payments are not shown, so this report does not establish profit or ROAS. The screenshot does not establish a particular provider’s contribution or management period.
YOUR NEXT PROJECT
What would you like to build?
Tell me what you want to launch or improve. We’ll work out the right place to start.